Communiqués de presse

First Asset Marks Two-Year Anniversary of ETFs Launched

Strong performance of the ETFs since the launch has benefited Canadian investors

TORONTO, February 13, 2014 – First Asset Investment Management Inc. (First Asset), an independent Canadian investment management company, marks today as the two-year anniversary of the first exchanged traded funds (ETFs) introduced to Canadian investors that aim to replicate Morningstar Indexes.  

“When we adopted the Morningstar CPMS methodology driven indexes in February 2012, we knew that we were providing Canadians access to leading portfolio management solutions that were previously not accessible to the average investor,” said Barry Gordon, CEO and President at First Asset.  “Although factors-based indexation - sometimes referred to as smart beta - is still a relatively new type of indexing methodology in Canada, it has gained remarkable interest among investors seeking better risk–adjusted returns.  Canada is catching up to the U.S. in this regard.”

Depending on an investor’s investment objectives, First Asset offers eight ETFs that track Morningstar Indexes in both the equity and fixed income categories to provide diversification to complement a broader portfolio. 

First Asset Morningstar Canada Momentum Index ETF (WXM) and First Asset Morningstar Canada Value Index ETF (FXM) continue to gain in popularity as they ranked among the strongest-performing mandates in the Canadian equity category during 2013. The First Asset Morningstar ETFs now hold approximately $450 million in assets.


2 yr

1 yr


First Asset Morningstar Canada Momentum Index ETF (WXM)




First Asset Morningstar Canada Value Index ETF (FXM)




S&P/TSX Composite TR Index




As at February 12, 2014.  Source: First Asset

“We are excited to celebrate this milestone.  These ETFs provide Canadians a new way to diversify their investment portfolio and have delivered excellent risk-adjusted returns,” said Rohit Mehta, Senior Vice President at First Asset.  “The endorsement of these strategies by Financial Advisors and investors across the country helped to make First Asset the fastest growing ETF provider in Canada for 2013.”    First Asset will open the market at the Toronto Stock Exchange today to officially mark the occasion.  

First Asset has established itself as a company committed to delivering quality investment solutions that benefit Canadian investors and advisors. “Our continued focus is on providing the best of what ETFs have to offer – liquidity, transparency, and low cost – together with indexes that employ the tools and quantitative screens used by active managers”, said Mr. Gordon.  “We continue to aim to deliver ETFs that provide better risk-adjusted returns than traditional market capitalization weighted indexes.”

About First Asset 
Founded in 1996, First Asset is a Canadian, independent investment management company that manages and administers approximately $3 billion in assets. First Asset offers a diverse range of investment products including ETFs, mutual funds and other exchange listed investment funds, covering a variety of domestic and global mandates.

About Morningstar, Inc. and Morningstar Indexes
Morningstar, Inc. is a leading provider of independent investment research in North America, Europe, Australia, and Asia. The company offers an extensive line of products and services for individuals, financial advisors, and institutions. Introduced in 2002, the Morningstar Indexes include a broad range of traditional beta global equity, fixed income, and commodity indexes that are also combined to form an asset allocation index series. Morningstar Indexes also offers a series of active equity indexes that draw on the equity, fund, and asset allocation research across the company. Currently, 36 exchange-traded products track Morningstar Indexes globally.

For more information or to arrange an interview please contact: Stephanie Wolfe, First Asset ETFs at 416-642-1289 or toll free at 1-877-642-1289 or visit

Fastest growing ETF Company in 2013: Source - National Bank Financial, Canadian ETF Flows: December and Calendar 2013.  January 6, 2014.
Top ranked ETFs in the Canadian Equity category: Source – Morningstar. FXM and WXM performance rankings are solely based on 1 year total return performance as at December 31, 2013, in the CIFSC Canadian Equity category for ETFs. The Canadian Equity category has 31 funds in the ETF group. An ETF’s performance is subject to change every month. FXM and WXM’s inception date is February 15, 2012,  

Important information about each First Asset ETF  is contained in its respective prospectus.  Individuals should seek the advice of professionals, as appropriate, prior to investing. These investments may not be suitable for all investors. Some conditions apply. Copies of the prospectus may be obtained from your Investment Advisor, First Asset or at  Commissions, trailing commissions, management fees and expenses all may be associated with ETF investments. The indicated rates of return are the historical annual compound total returns including changes in unit value and reinvestment of all distributions and does not take into account sales, redemption, distribution or operational charges or income taxes payable by any security holder that would have reduced returns. ETFs are not guaranteed, their values change frequently and past performance may not be repeated. Performance is calculated net of all fees. The performance information shown is for Common units of the ETFs, and may not be indicative of the performance of other series of the same ETF. Variations in performance data among various classes of the same ETF is due to differences in management fees attributed to each class. The S&P/TSX Composite Index is a capitalization-weighted index designed to measure market activity of stocks listed on the Toronto Stock Exchange. This index is used as a benchmark to help you understand the ETF’s performance relative to the general performance of broader Canadian equity market.Morningstar indexes cannot be invested in directly.  .  Morningstar indexes are trademarks of Morningstar, Inc. and have been licensed for use for certain purposes by First Asset. The ETFs are not sponsored, endorsed, sold or promoted by Morningstar or any of its affiliates (collectively, "Morningstar"), and Morningstar makes no representation regarding the advisability of investing in these ETFs.

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